2017 TRAVEL RATES
Effective January 2017 Issue
|2⁄3 Page (Vertical)||126,900|
|4 inches (56 lines)||29,700|
|Large brochure: 2-1⁄4 x 3”||16,100|
|Small brochure: 1-1⁄8 x 3”||9,400|
Black & White
|4 inches (56 lines)||21,300|
|2 inches (28 lines)||10,800|
- All rates are gross
- Rates are based on frequency of use of one or more travel sections for a single advertised travel service or destination USING LIKE UNITS OF SPACE IN SIZE AND COLORATION IN A CONTRACT YEAR. No other discounts apply
- Copy variations are permitted but continuity must be maintained through a single agency of record
- 2-color production—contact your representative for availability and cost if a special ink or 2-color process is required
Better Homes and Gardens® Travel Sections feature travel advertising of interest to readers in the East, Great Lakes, South, Central and West areas in the March, April, May, June, September, and October issues. Included in each travel section is a Travel Planning Guide for advertisers to list promotional literature available.
Travel East: 1,505,100 circulation in the states of Connecticut, Delaware, Maine, Maryland, Massachusetts, New Hampshire, New Jersey, New York, Pennsylvania, Rhode Island, Vermont, and Washington D.C.
Travel Great Lakes: 1,225,700 circulation in the states of Illinois, Indiana, Michigan, Ohio, and Wisconsin.
Southern Travel: 1,785,400 circulation in the states of Alabama, Florida, Georgia, Kentucky, Mississippi, North Carolina, South Carolina, Tennessee, West Virginia, and Virginia.
Travel Central: 1,418,300 circulation in the states of Arkansas, Iowa, Kansas, Louisiana, Minnesota, Missouri, Nebraska, North Dakota, Oklahoma, South Dakota, and Texas.
Travel West: 1,422,800 circulation in the states of Alaska, Arizona, California, Colorado, Hawaii, Idaho, Montana, Wyoming, Nevada, New Mexico, Oregon, Utah, and Washington.
Travel Sections Information
Travel Planning Guide: The Travel Planning Guide is a free listing of promotional material available from advertisers. The guide contains a return-response coupon to allow readers to order the literature. BHG® provides advertisers with their leads. All national and regional travel advertisers are eligible for a listing in the Travel Planning Guide. The listing appears in the total circulation of 7.6 million. Advertisers are responsible for submitting their listings of up to 15 words in length before closing date.