National Select – Women

NATIONAL SELECT: WOMEN READERS


DEMOGRAPHIC

(000)

% COMP

Women20,159100%

AGE

18-344,08820
18-499,31146
25-497,88639
25-549,91849
50+10,84854
Median Age51.9

HOUSEHOLD INCOME

$50,000+13,17165
$75,000+9,60648
$100,000+6,73533
Median HH Income$71,838

MARITAL STATUS

Married11,24856

HOME OWNERSHIP

Own Home14,61473
Median Home Value$241,446

EDUCATION/EMPLOYMENT

Att/Grad College+12,59063
Graduated College+6,17031
Employed11,17155

CHILDREN

Parent6,51432
Families (Married and Parent)4,29221
Any Child Under 187,82039
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2017 Rates

P4C Gross Open: $446,100
PBW Gross Open: $369,600

Source: MRI Spring 2016, Base: Women